Tuesday, August 11, 2009

JUST UNDO IT.

And one fine day I realized that they made a brand out of me.
Positioned to capture a particular section of the market.
Targeted to attract my target market.

I came with brand values and customer promises.
I was asked to stick to my brand image and provide a unique brand experience.

I came in Tetra packs. Sometimes in branded polybags.
I was on SALE every changing season.

I was trademarked & copyrighted. Marketed & advertised.
Till I acquired brand recognition.

Soon, they will consider franchising me. UNLESS I DECIDE TO STOP BEING A PRODUCT.

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